News Consumption: From Independent to Incidental
Long gone are the days of independent discovery of news and information. Well, there’s a few holdouts that value getting a hard copy of the newspaper every morning or a monthly magazine in the mail. For many, though, that may be more ritual than truly efficient news consumption. 
 
Most news discovery and consumption today comes from online sharing, and the latest research from the Pew Research Center demonstrates how much this trend is increasing:
104 West Moving Full Steam Ahead in 2016

We’re thrilled to announce some exciting agency news as we continue planning for growth and success in the year ahead. From additions to our agency leadership to emerging services, our expanding client roster to admirable industry recognition, we couldn’t be more excited for what has already happened this year and what lies ahead for our team and our clients in 2016. Get an update on what’s new with our team, our agency and our clients.

104 West Takes on Winter Park for the 2016 Agency Retreat
Change, for lack of a better word, is Good

This week we launch a new website that reflects our evolving mission and the markets evolving need.

Tips from the Source: Local Reporters Share How to Attract Their Attention

This blog post is authored by Lisa Atufunwa, Account Coordinator at 104 West.

Public Relations Society of America (PRSA) offers a variety of professional development and networking opportunities - designed to connect the local PR community while offering skills to boost your client relationships.

It's An Honor...

From the Desk of Patrick Ward...

Over the weekend, another list appeared, this one compiling the Top 100 Tech PR Executives in the World. I was included on the list.

It is both an honor, and yet somewhat inappropriate.

It is an honor because I know and respect so many people on this list. Some are friends of mine. Some are former colleagues. All deserve to be on this list. To be included with these great practitioners was a surprise. To be thought of as their peer is humbling.

We Are Hiring!

Are you smart, creative and collaborative, but can get stuff done efficiently? Are you passionate about technology and an avid fan of the hit TV show 'Silicon Valley?' Then we're looking for you.

104 West Partners is seeking all levels of public relations professionals to join our growing agency. Our ideal candidates will have a strong technology PR background, including some of it in an agency setting, excellent communication skills, be well versed in social media tools and techniques, and a proven ability to pitch stories that garner noteworthy placement.

The position is located in the heart of LoDo in Denver. We offer a creative, entrepreneurial environment and work at home on Fridays.

It's All About Accountability

This is the final blog of a three part series by Marney Hatch, Account Coordinator at 104 West.

When and When Not to Accept LinkedIn Invites

We all have received a LinkedIn invite from someone we don't know or have any connections with and question whether or not to accept it. Which of these invites should you accept and which should you steer clear from? Steven Petrow from USA Today advises to only accept invites from those you have met and only send requests to those you know professionally. Read More.

How to Successfully Promote Your Blog

Having good content on your blog is extremely important, but figuring out how to effectively promote your blog is the key to success. Social Times provides a great infographic that provides helpful advice from top marketing experts to promote your blog successfully. Read more.